The Innovator's Prescription

Marshall Maglothin

Invitation to I-Rx Demo Project Proposal - Presentation to HBSC-DC March 25, 2010

HARVARD BUSINESS SCHOOL CLUB OF WASHINGTON, DC

ENTREPRENEURSHIP ROUNDTABLE:

DISRUPTIVE INNOVATION BUSINESS MODEL WORKSHOP

Date: Thursday, March 25, 2010

Time: Workshop 4:00 PM to 6:00 PM

Presentations will be followed by a Networking Happy Hour

Location: Guapo's Restaurant

4515 Wisconsin Avenue, NW (upstairs)

Next to Tenleytown Metro Station

Admissions: No Charge - Cash bar/food

Presenters will include:

· Marshall Maglothin of the Greater Washington Healthcare Collaborative, a potential spin-off/demonstration of the HBS Club Entrepreneurship RT, based on “Innovator’s Prescription” model

· Gene Allen of DecisionIncite, a venture with software for meeting complex challenges

· Jonathan Cohen of 20/20 GeneSystems, a venture with innovative diagnostics technology

Event Description:

From 4:00 - 6:00 PM presenters will give thumbnail descriptions of ventures that they are conceiving - and there will be discussion of key elements by the group.

The presentations and discussions will center on:

1. the elements of a business model (as referred to by Clayton Christensen in The Innovator's Prescription):

- the value proposition;
- the resources necessary;
- the processes to make the venture function;
- the profit formula; and

2. the key elements that an investor should consider when reviewing a business plan according to Bill Sahlman:

- the people;
- the opportunity;
- the context;
- the risk and reward.

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